Music Playlists for Retail
Curating store atmospherics is a multi-sensory exercise. Interior design, product merchandizing, scent, and music must be carefully considered in creating an engaging shopping experience.
So why are sounds and music so often overlooked?
Your senses collaborate to create a unified impression of your experience. People tend to think of sight first, but when it comes to designing for the senses, we respond just as strongly to sound. In fact, sound reaches the mind first, much quicker than touch or vision.
Don’t let music be an afterthought. Music is one of the most useful components in an efficient retail strategy.