Spotify Brand Playlists
Music is for Sharing
As traditional advertising is becoming less engaging for consumers, publishers and brands are pivoting towards curated content as a way to break through their indifference. Spotify is fast becoming a core platform for brands to connect with their audience. Some of today’s hottest brands have a presence on the streaming platforms and have deployed well-conceived playlist strategies to drive their brands forward and engage with their community.
Spotify in Numbers
365M
MONTHLY ACTIVE USERS
25h
AVERAGE MONTHLY MUSIC LISTENING
1/3
SPENT LISTENING TO USER-GENERATED PLAYLISTS
Be Ahead of the Curve
Few brands have figured out how to leverage Spotify to increase their reach. Our team has been active on this platform for years and we’ve developed knowledge and insights on how to do it right. Let us help you become the leader of your industry on Spotify.
We can help you implement a successful Spotify brand playlist strategy:
Set up your brand account
Define your playlist strategy
Curate your brand playlists
Design playlist cover art
Share playlists across channels
Update or create new playlists
Catalogue on Spotify
At Catalogue, we practice what we preach. For years we’ve learned the do’s and dont’s of Spotify by experimenting and releasing brand playlists. Today, we have a healthy following and close to 30 brand playlists that reflect our tastes and our brand’s ethos.
